EDITORIAL IDEAS (ENG)

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On this page you will find some editorial ideas regarding the city Östersund, the region Jämtland and Biathlon in Östersund in english.

Headline Text
Birger Inspires Biathlon Play and Games                                                                 The Biathlon World Championship engages people of all ages in Östersund. Even the preschool children play biathlon, using a special playboard featuring the official mascot Birger.

In Östersund, everybody knows the “Storsjöodjur” Birger. The deep-rooted legend of the terrifying beast of the lake Storsjön is widely known. Birger is a child-friendly spin-off character to that fable, who is present on most events in the city where kids are involved. He has also the main character of seven children’s books. Birger’s relation to water is, of course, passionate and as he cherishes the important waters of Storsjön, he is also a great tutor for the kids. Birger is a created by Anders Nilsson and Sara Strömberg.

Winter Cycling Project Promotes Change ‘Vintertramparna’ is a project aiming at increasing bicycle traffic during winter in Östersund. The project’s focus is to promote altered behavior among people who normally would not use their bike during winter, but are willing to develop new healthy and sustainable habits. Participants are sponsored with equipment to cope with winter cycling and undertake to ride at least 60 per cent of their trips by bicycle, between December and April.

This year, ‘Vintertramparna’ is arranged for the tenth time by the ‘Grön Trafik’ unit of the City of Östersund. In total, some 1,000 people have participated through the years, and the project has led the participants to change their travel habits by increased cycling. They have also increased their usage of helmets and generally experience a better health.

The top team in football sings and dances ballet Östersund is not just winter sports. In a city with 63 000 inhabitants, 10 percent of the population regularly goes to watch football. Östersund FK:s commitment to culture has been highlighted throughout Europe and contributed to the success of the team in Europe League 2017/18.ÖFK is the football team where players will not only be able to handle technical features on the pitch, but are expected to sing on stage or dance ballet in Swan Lake.
World-class Small-scale Gastronomy How is it even conceivable for Östersund to be among the world-class gastronomic centers of the World? The city is located by the Scandinavian mountains, a good distance from what is generally considered Europe’s gastronomic center. However there are exciting resources here, which in combination with strong driving forces and great enthusiasts, make distance irrelevant. The region has successfully cherished and developed its’ gastronomic heritage so that it is now part of the exclusive network Unesco Creative Cities of Gastronomy.

Facts:

  • Östersund is the only Swedish city among the 25 gastronomic hubs of the World, among them Parma in Italy, Chengdu in the Chinese province of Sichuan and Tucson in Arizona, USA.
  • The award is shared between the City of Östersund and the Region of Jämtland Härjedalen, which has got the largest number of small-scale food craftsmen in Sweden and is leading on locally produced organic food in the country.
  • ‘Eldrimner’, a national resource center for food crafts, has got its’ natural site in Östersund.
Green Highway – A Fossil-fuel-free Transport Corridor Green Highway – a fossil-fuel-free region that stretches over 460 kilometers from the Bothnian Sea to the Norwegian Sea through three regions and two countries.

Facts:

The aim of the Green Highway24 project is to create a fossil-fuel-free region between the cities Trondheim, Östersund and Sundsvall. This would form a 460-kilometer-long green transport corridor, where people and goods are transported by road, by sea or by train without using any fossil fuels.

Green Highway is an important part of a unique cross-border cooperation between the cities of Sundsvall, Östersund and Trondheim. Here, we invest in electric vehicles, charging infrastructure and renewable fuels.

The Norwegian and Swedish governments have appointed Green Highway a prioritized area for electrified traffic. This is due to the many different initiatives, linked to fossil-fuel-free transport, along the physical road between Sundsvall and Trondheim. The project is nationally recognized, and it has resulted in an infrastructure of fast chargers for electric cars. In the future, chargeable electric cars, hybrid cars and perhaps even hydrogen cars will all traffic our county.

In the Green Highway area, there is ample supply of renewable energy sources, such as forest biomass and electricity from wind and water. The conditions for creating a sustainable transport system through central Scandinavia, thus developing Green Highway as a stretch free from fossil fuels, are therefore good.

“From Waste to Magic” What would it take for three committed teachers to give up their careers and convert to working full time with industrial waste materials? The answer is ‘Spilloteket’ – a creative democracy workshop and an educational forum for all ages.

Facts:

  • Spilloteket labels itself a creative democracy workshop and an educational forum. It is housed on premises near the Jamtli museum in Östersund.
  • Spilloteket receives waste material from the industries of Jämtland, which is sorted and processed so that it can get new life in the workshop.
  • Spilloteket organizes repair workshops for the general public and specialized study groups as well as activities for school classes.
  • Spilloteket’s own words: “People possess creative superpowers which are set free as we introduce them to waste materials. Our aim is that children’s and young people’s voices should be heard in the public debate, they should also have real influence and get be active on the public scene”.
  • In June 2018, Spilloteket was awarded the UN Global Sustainability Prize, which is awarded initiatives that best communicate and raise awareness of the global goals of the organization.
The Expansive City The opportunity to lead a city life near the outdoors and the mountains is apparently attractive. Östersund is expanding with more people, more companies, and more housing each year. The city has never before had so many residents, and as employment rates rise and the number of guest nights increases, trade and industry also flourish. Expansion prevails, by the year 2025 some 4,000 new homes are planned.

Facts / statistics about Östersund’s growth.

  • Östersund recently passed the 63,000 inhabitants mark, which is a record.
  • There are more children born in Östersund than people dying.
  • The main reason why people chose to move to Östersund is the proximity to family and friends. Studies and opportunities for leisure activities are both almost as popular reasons. The fourth most common reason is the attraction of the place in itself. These figures are commissioned by the City of Östersund in order to map migration patterns.
  • The number of new companies has increased steadily since 2013.
  • The number of jobs increased by 2,400 between the years 2010 and 2016.
  • The number of guest nights is steadily increasing every year. Between 2013 and 2016, the number of guest nights grew by more than 74,000.
  • The tourism industry is important for Östersund and Jämtland. In Östersund, it generates some SEK 710 million and employs more than 1,000 man-years.
  • During the period 2014 – 2017, an average of 273 homes have been produced per year. Most of these were built in 2016, when 480 homes were added. This can be compared with the objective of building 330 homes per year.
2019-02-15T07:48:38+00:00